Bringing out the best in team members

Sherifa Hady, Vice President EMEA Channel Sales, Aruba.

I started my career on a difficult note. After finishing my engineering degree, two multinational companies rejected me because of my gender. But that was 31 years ago. I do believe more woman now have opportunities to join the industry they desire. Diversity and inclusion objectives are an integral part of the CEO and boardroom initiatives.

Most challenging

As a woman, we have to balance all the different roles we play. Sometimes it is daunting to play all the roles, especially in the scenario of remote working. However, I do believe, we all have to improve our multi-tasking talent.

Most engaging     

In every role I have taken on in my career, one thing always stands out. It is the value that I bring to the table. It can be about bringing out the best in each team member or the value I bring to the discussions with each partner on how we can grow our business together. I also enjoy coaching and mentoring female colleagues.

Sherifa Hady, Vice President EMEA Channel Sales, Aruba

In her role, Hady manages a team of more than 200 members across Europe, Middle East and Africa where she works closely with partners, distributors and managed service partners. The objective is to grow the partner networking business to serve customers.