Human experience, business outcome, digital experience, digital performance

Feature
May 17, 2020 12:29 am
Mena Migally, Senior Director MENA, Riverbed.

While digital transformation has been a key business objective for a couple years now, business leaders are now recognising that the benefits of digital technologies go beyond just simply enhanced productivity and cost savings. They see the potential for the technologies to change lives for the better in ways that were never before possible and advance the human experience.

In the global study Benchmarking Competencies for Digital Performance commissioned by Riverbed, The Economist Intelligence Unit contends that every organisation in every industry is becoming a digital organisation. Because of this, the performance of IT applications and services has the ability to directly impact the experiences of both customers and employees. 

And so, to deliver amazing human experiences and better business outcomes, organisations need to measure digital experience and maximise digital performance. Although across industry verticals, digital transformation is high on boardroom agendas, only technology projects that can advance the organisation in achieving its objectives find their place in the transformation roadmap. 

While technology heads identify the solutions and create the accompanying business case and benefits, it is up to the business heads to assess and decide whether the proposed undertaking aligns with the company’s vision and broader business objectives. Furthermore, it is under their authoritative communication and guidance that new technologies gain acceptance with the wider employee base.

It is the technology heads who grasp the complete picture of their organisation’s digital transformation. It is therefore up to them to effectively and efficiently communicate this vision – both upwards to the business heads whose buy-in is essential before any deployment can take place; as well as to employees who must ultimately embrace the new solution and the changes to their workflows it might entail if the implementation is to deliver on the benefits it promises. 

Unless the technology heads can secure buy-in from all parties, even the best technology ideas will not get past the drawing board.

Riverbed is not just a technology provider, but rather an enabler of digital transformation for the modern enterprise. The solutions we provide can maximise digital performance, eliminate IT slowness and enable superior digital experiences, for customers as well as employees.

The industry solutions Riverbed offers are broadly grouped under two core categories – the digital networking solutions as well as the digital experience management software.

Riverbed’s digital networking portfolio consists of:

  • Software-defined WAN SD-WAN, which unifies connectivity across WANs, the cloud, and local networks.
  • Application Acceleration solutions, including the new SaaS Accelerator, which speeds data transfers through network bottlenecks and lessen the impact of latency.
  • Network Performance Management, which delivers an enterprise network view of performance, even in complex hybrid cloud environments.
Mena Migally, Senior Director MENA, Riverbed.
Mena Migally, Senior Director MENA, Riverbed.

Highlights

  • Riverbed is not just a technology provider, rather an enabler of digital transformation for the modern enterprise. 
  • The solutions Riverbed provides can maximise digital performance, eliminate IT slowness and enable superior digital experiences.
  • Unless technology heads can secure buy-in from all parties, even the best technology ideas will not get past the drawing board.
  • It is the technology heads who grasp the complete picture of their organisation’s digital transformation.
  • In the global study Benchmarking Competencies for Digital Performance commissioned by Riverbed, every organisation in every industry is becoming a digital organisation.

 

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