ITCAN to highlight trends in e-comm performance marketing at GITEX 2020

ITCAN to highlight trends in e-comm performance marketing at GITEX

ITCAN is set to showcase the latest trends in e-commerce performance marketing and technology development solutions at the first-ever GITEX Marketing Mania, the MENA region’s biggest marketing technology event. It will be co-located with GITEX Future Stars and will take place live at the Dubai World Trade Centre from December 6 to 9, 2020. Participating for the first time at GITEX, ITCAN will present its pioneering works and expertise in digital marketing and affiliation marketing, which the company has been practicing in key markets across GCC, particularly in the UAE and Saudi Arabia. 

The company is keen to raise further awareness among visitors and participants on the importance of the latest digital marketing solutions in today’s business climate. It will present key solutions that highlight the potentials of harnessing the power of data and innovation to engage with customers, with the support of its wide network of affiliates.

With the rapid increase in the use of digital marketing this year, the GITEX Marketing Mania themed ‘Where passion, technology and creativity collide’ provides a timely platform to showcase marketing excellence in the region and addresses the needs of companies seeking appropriate solutions to their marketing goals. The event is expected to host over 100 exhibitors offering a wide array of MarTech to enterprise solutions, and is set as well to honour young talents, pioneering startups, advanced technologies and skill-building platforms for marketers.

Commenting on the participation, Mansour Althani, CEO and Co-founder of ITCAN, said: “ITCAN is proud to take part in the  biggest marketing technology sourcing platform in the  MENA region as part of our mission to contribute to the development of e-commerce technology and digital marketing sector. We envision ITCAN to expand market reach and widen our network leading us to discover new markets, form new business partnerships, and explore investment opportunities.”

“E-commerce has huge potentials to change the business landscape across the region and we believe it will catalyze a bigger revolution in innovative and advanced marketing solutions. Participating at GITEX Marketing Mania is a timely move for ITCAN as we seek to open new doors of opportunities leveraging our competitiveness, unique solutions, and quality work that we deliver to our clients,” Althani added.