Positive ripple effect from women in top jobs

Malou Toft, Vice President for Milestone Systems EMEA.

It is well documented that there is a direct correlation between gender diversity, more innovation and profitability in the corporate world. Companies with a higher diversity score, gender included, are simply more likely to deliver a strong bottom line. This has helped drive the development, although there is still work to be done.

Role modelling is another element. It is more likely for women to pursue top jobs when they see other women in these types of positions. So over time, there will be a positive ripple effect but it will not happen overnight.

Most challenging

Tackling the blind spot of many male-dominated sectors is probably the most challenging aspect. This goes for both men and women. Culturally and historically we have ingrained habits and norms making it difficult to spot our own biased behaviours.

Most engaging

I am a technologist and a marketeer who loves the combination of logic and magic. Building winning teams who know exactly who they are serving, what they are offering and how they will deliver. I also love to see a team member making a beautiful pass to someone else enabling the collective effort or simply the success of others.


Malou Toft, Vice President for Milestone Systems EMEA

As the Vice President, Toft is heading sales, marketing and customer operations across the EMEA regions, within the offices in 15 countries. Toft also oversees an organisation of around 200 employees.