Natural light, sleep, comfort, top for business travel, Delta Hotels Marriott survey
Delta Hotels by Marriott collaborated with Censuswide to conduct a survey around business travel in 2020. The survey results show that far from being the tech-obsessed individuals they are often perceived to be, over 50% of business travellers surveyed cite a good night’s sleep as the most important factor when it comes to achieving productivity, with comfort cited by 55% of respondents as the most important factor when travelling for business.
In fact, a good night’s sleep was cited by 56% of 25-34-year old’s as a key factor which allowed them to be more productive when travelling for business. Whilst this factor was even more important to the 45-54-year-old category, with 70% signalling its importance. Natural light was also cited as a key factor to unlocking productivity with 35% of overall respondents flagging this.
A good night’s sleep was cited by 56% of 25-34-year old’s as a key factor which allowed them to be more productive when travelling for business.
The results show that despite or perhaps as a direct result of our incessant 24/7 culture, essentially, we are returning to what is most important and basic, and that is not frills, extras or even experiences. In conclusion it is a simple formula at odds with the current trend for immersive travel and tech-first mentality.
Delta Hotels by Marriott welcomes the new breed of productive traveler, a new category of traveler that is striving to be their most productive selves whilst travelling on business. This category is driven by travellers who demand a seamless experience. Delta Hotels provide this with a here when you need us attitude, travellers can get attention when they need it, without fanfare.
Sandra Schulze-Potgieter, Vice President Premium and Select Brands, Middle East and Africa, Marriott International commented, “The results tie-in with the Delta Hotels by Marriott Simple Made Perfect ethos. More and more business travellers are seeking consistency, reliability, and ultimately a brand that delivers and allows them to achieve the purpose of their trip. The brand harnesses the power of efficiency, focusing on what is important, whether that’s comfortable rooms, great food and beverage or powerful showers and delivers it flawlessly every time. We are committed to providing seamless flow for our guests by meticulously delivering the key essentials they need and eliminating everything they don’t.”