DIFC Innovation Hub Welcomes Webidoo to the Middle East

Webidoo has established its Middle East and Africa (MEA) headquarters at the DIFC Innovation Hub. Leaning powerfully on its three key pillars to unify, simplify and accelerate digital transformation, Webidoo solutions are designed to demystify technology and focus on growth and effectiveness.

Giovanni Farese, Co-Founder and Global General Manager, Webidoo International, said, “At Webidoo, we believe that AI is a catalyst for unprecedented economic growth and job creation. It has the power to redefine existing industries and create entirely new business models, much like the internet did decades ago, but we recognize the hesitancy and uncertainty that comes with rapid evolution.”

Webidoo maintains strong ties with top-tier research and academic bodies. The company’s AI Lab provides in-house innovation programs for multinational brands and agencies. It also offers a unique “mid-sourcing” agency model with large-scale, AI-powered content and media factories to manage high volume marketing requirements globally. And, Webidoo Chain, a cutting-edge enterprise division, develops Web 3 solutions and training around AR, VR, AI, metaverse, NFT, blockchain and data integrity.

Webidoo’s solutions for small and medium businesses include Jooice, a patent-applied-for AI tool which enables SMEs to meet all of their marketing needs with one, easy-to-use and cost-effective solution. Powered by Welpy, Webidoo’s in-house AI marketing assistant, Jooice offers a one-stop solution for advertising, ecommerce, social media, listings and reviews, online reputation, and other marketing functions. Additionally, Webidoo offers WebiExport, a platform empowering SMEs to connect with leading online marketplaces, such as Alibaba.com, to expand their international footprint.

Ketaki Banga, CEO and Co-Founder Webidoo MEA, said, “The Middle East is leading in innovation and preparedness for AI, guided by its forward-thinking leaders. Establishing our MEA headquarters in the UAE allows us to engage with this dynamic environment that promotes and champions innovative, transformative efforts.”