Trading Enterprises partners with environmental consultant Amanda Rushforth

In line with Volvo Cars sustainability efforts towards climate-neutrality, the circular economy and responsible business practices, Al-Futtaim Trading Enterprises, partners with Amanda Rushforth, Environmental Consultant, TED speaker and a Board Director at Azraq, a UAE marine conservation organisation.

The partnership is to host a Smarter Shopping and Sustainable Fashion Talk in Volvo Studio, Festival Plaza, Jebel Ali, the community mall part of Al-Futtaim Malls. Amanda will discuss the challenges of fast fashion, the rapid, mass production of synthetic, poor quality, and ultimately disposable clothing highlighting the key factors of reducing textile waste, and tackle fashion’s heavy carbon footprint with an aim to achieve a carbon-neutral fashion industry, built on equality, social justice, animal welfare, and ecological integrity.

Al-Futtaim Trading Enterprises, the official representative of Volvo Cars in the UAE, will continue making strides to meet Volvo Cars strategy to provide customers with the Freedom to Move in a personal, sustainable and safe way. This is reflected in its ambition to become a fully electric car maker by 2030 and in its commitment to an ongoing reduction of its carbon footprint, with the ambition to be a climate-neutral company by 2040.